E-commerce SEO AGENCY DUBAI
Specialised eCommerce SEO Services that improve organic visibility and drive valuable traffic for small to enterprise level e-comm businesses in Dubai UAE.
Whether you’re looking to dominate your niche or push into new markets, our Expert SEO for eCommerce sites provides a scalable, long-term solution for lasting organic growth.
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Dubai's Leading E-Commerce SEO Agency
Whether you’re a bricks and Men Women Clothing store transitioning to online sales, or you’re an established online eCommerce store, you’ll know that building your organic search presence is hard work. Without the right strategy and guidance, it’s easy to get lost in the crowd.
Dubai’s eCommerce market continues to surge. In 2024, online shopping is expected to surpass 30% of all retail spending for the first time. And with e-commerce SEO spending climbing at close to double digits each year, now is the time to cement your place in the market.
Digital Media Sapiens is an experienced e-commerce SEO agency. We work with small, medium, and enterprise level online businesses to generate strategic search engine optimization solutions that drive revenue – not just organic traffic. With the right strategy, we help e-comm businesses of all shapes and sizes to dominate their niche and push into new markets with cost-effective and scalable solutions that drive long-term growth.
What is eCommerce SEO?
ECommerce search engine optimisation (SEO) is about maximising your organic search presence to ensure your target audience can find you online. SEO isn’t just about more clicks or online impressions, e-comm SEO is part of a holistic digital marketing strategy that enhances the user experience and ensures their online shopping experience is as seamless as possible.
For businesses that sell products online, eCommerce search engine optimisation is an effective way to build brand trust and drive relevant visitors to those valuable product and category/collection pages on your website.
In practice, SEO for eCommerce websites is about understanding the way your target market uses search engines to shop your products. Armed with this intel, search engine optimisation professionals can develop a comprehensive SEO strategy that meets SEO best practices and ensures your products appear in front of your target market online.
Why is eCommerce SEO so important?
Whether you’ve got a handful or products or tens of thousands of products, ecommerce SEO is an essential strategy to build trust and generate valuable website visitors.
E-commerc SEO services are important for a myriad of reasons, however, perhaps the best reason is that paying for ads is expensive. The average cost per click is somewhere between $2-$3 depending on your niche. When you calculate the cost of manufacturing, packing, and marketing your goods, the margins can start to look very thin, very quickly.
Ecommerce SEO services help businesses to scale to a broader market and reduce their long-term reliance on paid marketing channels. Aside from the obvious commercial benefits, Ecomm SEO also allows businesses to grow their brand and become synonymous with users in their niche.
Use the contact form below to schedule an initial consultation with Digital Media Sapiens. We’ll examine your current position and show you exactly how we can get you to where you want to be with Ecommerce SEO Efforts.
Our ECommerce SEO Strategy
Market Research
Each ecommerce SEO strategy starts by conducting market research and an audit of key competitors. Armed with market and competitor insights, we can map out areas of opportunity and develop a top-line SEO strategy.
Determine Keyword Focus
Understanding how your customers use search to find the products that you sell. We use market leading keyword research tools and combine it with some of Dubai leading ecommerce SEO minds to determine the keyword focus.
Three-pillar approach
Our three-pillar approach to e-commerce SEO in Dubai UAE identifies the product, category, and brand related searches that we can leverage from your product range to attract highly targeted visitors to your website.
Keyword Strategy
Using insights from our three-pillar ecommerce approach, we create keyword clusters to determine where we will target certain keywords. Keyword clusters based on intent ensure that Google (and users) have a clear picture of your website.
Content Strategy
High-quality content is key to your ecommerce success. From product descriptions and category descriptions, to buying guides and top-of-the-funnel content that builds trust and establishes your ecommerce brand as an industry leader.
Technical Focus
Ecommerce websites present a unique technical SEO challenge. From your site structure to internal links, sitemaps, how you handle out of stock products, structured data, and much more. We create comprehensive technical SEO solutions.
Conversion Strategy
Generating organic traffic is one thing. But it’s how you convert on that traffic that determines your success online. Our unique approach ensures we generate highly targeted traffic, improve click through rates, and ultimately drive more sales.
Off-site Strategy
Not only does off-site SEO help to build brand awareness, but it also has a significant impact on your search engine rankings. We leverage backlinks, social media signals, and other off-site signals to bolster trust and boost rankings for competitive pages.
We’ve generated over $881 million for clients.
Get a custom pricing proposal and discover how we can help your business grow.
Frequently Asked Questions
E-Commerce SEO services will generally include technical SEO, on-site SEO, off-site SEO, and content. Just like regular SEO services, e-Commerce SEO focusses on the four pillars of SEO to deliver a holistic strategy that search engines can crawl and rank, and that provides genuine value to users.
Just like anything in the digital marketing space, what you get will come down to who you work with and how much you pay. At the lower end of the market, e-Commerce SEO Services may only include guidance and reporting, while at the top end of town – the best ecommerce SEO service will include technical SEO, on-site SEO, off-site SEO, and content done for you.
Traditional SEO services and eCommerce SEO services are two sides of the same coin.
While the KPIs and desired outcomes are different, the route that we take to get there is largely transferrable. In traditional SEO, the goal is to build brand awareness and drive visitors towards a desired outcome. Whether that’s making a phone call, booking a service online, or entering into a funnel – the goal is to progress towards a transaction.
With eCommerce SEO, the KPIs are slightly different. In most cases, the goal is to drive a sale through the online store. Of course, some businesses will measure success in new subscribers or in other ways, but by and large, the goal is to drive online sales.
We work with our e-comm clients to understand the products and ranges that they want to push. From there, we create strategies that put the business in front of the right customers.
Whether you’ve got a handful or products or tens of thousands of products, ecommerce SEO is an essential strategy to build trust and generate valuable website visitors.
E-comm SEO services are important for a myriad of reasons, however, perhaps the best reason is that paying for ads is expensive. The average cost per click is somewhere between $2-$3 depending on your niche. When you calculate the cost of manufacturing, packing, and marketing your goods, the margins can start to look very thin, very quickly.
Ecommerce SEO services help businesses to scale to a broader market and reduce their long-term reliance on paid marketing channels. Aside from the obvious commercial benefits, Ecomm SEO also allows businesses to grow their brand and become synonymous with users in their niche.
Your e-commerce pricing strategy is crucial for attracting and retaining customers online.
Understanding how your competitor prices similar or the same products online is crucial for competing an increasingly price-sensitive ecosystem. Now, more than ever, consumers have more choice in how they shop. Whilst we don’t advocate for bottom of the barrel pricing, it’s important to recognise that buyers are rarely short on choice, so it’s important that your prices stack up in a competitive market.
For ecommerce retailers that sell the same brands and products as competitors governed by an MSRP, there is less flexibility in how you price. For companies that manufacture and sell their own products, it’s important to conduct comprehensive market research to ensure your products pricing stacks up in the market.
As an ecommerce SEO agency, we’ll never tell you how to price your product. With that said, we will provide insights into how you stack up in the market and collaborate with your team to determine the best way to handle pricing according to competition, demand, and seasonality.
The cost of e-commerce SEO services in Dubai UAE will depend on the size of your website (number of categories, products), the scope of where you are targeting (national vs. international), as well as the competition in your niche.
As a rule of thumb, ecommerce SEO campaigns can range from $2,000 to $10,000+ per month (+GST). Based on the size, scope, and competition of your online shop, we’ll analyse and determine the SEO resources required to achieve your desired SEO results.
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